This is really interesting. Faking an endorsement by someone who is accused of preventing thousands of needless deaths to sell shirts is on one level nefarious but on another level incorporating Luigi into mainstream pop culture. The plutocracy wants people to think this kid is the worst monster who ever lived, but the average American is so pleased with what he is accused of doing his likeness can be used to sell clothing. I am not totally opposed to the mainstreaming of this kind of folk hero. Optimally he should at least get some royalties to pay for his legal fees, though.

Suddenly “shop like a billionaire” takes a whole new meaning…