The latest update for the popular Nova Launcher app includes Facebook Ads and Google AdMob.
Compare 8.2.4: https://reports.exodus-privacy.eu.org/en/reports/698198/
With 8.1.6: https://reports.exodus-privacy.eu.org/en/reports/673643/
From 2 trackers to 6 trackers. From 30 permissions to 36. And two of the “trackers” are for ad stuff, like Facebook Ads.
I believe the owner also changed. It’s no longer Branch, but something called Instabridge Sweden.


The code is on the launcher itself. Prime is a separated app that is supposed to unlock paid features and disable the ads. I’ve seen some comments on Reddit of people claiming to have prime and seeing ads, so I don’t know what’s going on.
It’s pretty common to have a free version with ads and a paid version/unlocked version. Are people just mad that the free version has more tracking/ad sources now?