I’m not surprised because Meta said they were doing just that. Anyone who had an account on Instagram automatically has an account reserved for them on Threads. I don’t see anything nefarious about it.

Enshittification is the logical consequence of modern capitalism, where profit is the ONLY consideration. Satisfied customers, happy employees, sustainability, the environment - none of that is important to a modern CEO, only profit.

Imagine how differently this would have played out if Reddit CEO Steve Huffman had taken a collaborative approach with app developers and stake holders. A few months ago, he could have called them up and humbly asked them for ideas and assistance in making Reddit profitable. Reddit would be on path to financial success by now.