From the article: “Firms say this data is anonymized but the truth is that it can easily be de-anonymized. The data brokerage industry is pretty much totally unregulated, allowing for an assortment of unsavory customers to buy Americans’ data willy nilly.”
Isn’t this the real issue and not the headline? US really needs GDPR.
Oh I agree. My original comment was adding to the one preceeding mine, not a direct response to the article. Yes, the US needs GDPR, despite it making aspects of my job annoying I am glad it exists.