Got this notification when I opened Chrome when coming back to my desk after lunch.
“We changed our privacy settings to allow us to snoop on what you’re looking at and shove you ads accordingly. Feel free to opt out, but we’ll probably opt you back in when you aren’t paying attention.”
Sadly it hasn’t become culture, that was a thing even back in the days when the internet was just gamefaqs, new grounds, and whatever Message Board your mates went to.